Today we're talking about the social media algorithm. If you want to get more views with less effort, it's critical you understand how the algorithms actually work. And once you learn this, I guarantee you will never look at content the same way again. In this video, I'm going to break down how social algorithms work, why they pick certain videos to push over others, and the specific things you can do to make them prioritize your content. Now, this information is based on a ton of outlier data and comments made by the Instagram CEO himself. So, this is the latest and greatest for what's actually working right now. If you just follow this, your content will perform way better. By the way, if you don't know me, my name is Callaway. I have a million followers, I've done billions of views, and content is all I do all day long. All right, first, let's just start with how the algorithms actually work.