{ "creator": "Alex Hormozi", "handle": "@AlexHormozi", "channel_url": "https://www.youtube.com/@AlexHormozi", "method": "Top 10 of 63 long-form uploads (Sept 2025 to Sept 2026) ranked by views divided by channel median views. Intro = hook and promise up to the line that starts the first point, story, or business breakdown. Transcripts are YouTube captions.", "snapshot_date": "2026-09-21", "channel_median_views": 373996, "videos_considered": 63, "intros": [ { "rank": 1, "title": "If I Started A Business in 2026, I'd Do This", "video_id": "uWdIgftpvBI", "url": "https://www.youtube.com/watch?v=uWdIgftpvBI", "channel": "Alex Hormozi", "channel_handle": "@AlexHormozi", "views": 1862594, "published": "2025-12-06", "duration": "18:25", "outlier_multiplier": 4.98, "intro_ends_at": "0:48", "intro_ends_reason": "ends 'Let's dive in' after the thesis", "intro": "In 2016, I had $1,000 to my name, sleeping on a gym floor. Nine years later, I broke the Guinness World Record for the fastest selling non-fiction book and generate over $16 million in sales in a weekend. In this video, I'm going to show you how I'd build a business if I started all over. So, first, either sell extremely expensive stuff to a select few or sell something super cheap to everyone. The middle is where people die. So fundamentally all businesses have the cost of getting customers and what you make from those customers as the core economic arbitrage that makes a business a business. You have a more efficient way of taking resources and allocating them to get superior throughput on the other side. That's literally what a business is. Why did I start with sell really expensive stuff or sell really cheap stuff? Let's dive in.", "page": "https://creator-examples.vercel.app/intros/alex-hormozi/01-if-i-started-a-business-in-2026-i-d-do-this/" }, { "rank": 2, "title": "If you\u2019re ambitious but inconsistent, please watch this", "video_id": "UDBkiBnMrHs", "url": "https://www.youtube.com/watch?v=UDBkiBnMrHs", "channel": "Alex Hormozi", "channel_handle": "@AlexHormozi", "views": 1862014, "published": "2025-12-12", "duration": "26:13", "outlier_multiplier": 4.98, "intro_ends_at": "0:56", "intro_ends_reason": "ends at the promise, before the backstory", "intro": "This is a video I'm making for the young man who stopped me on the street of Rodeo Drive and said that he had made $80,000 doing sales and he stopped because he was no longer passionate about it. And you asked me, \"What should I do with my life?\" And I didn't have time to answer you when I was walking, but I wanted to give you a longer answer right now. You said you stopped because you didn't think sales was your passion. And what really got me thinking about that is that I actually was in your position. I had a management consulting job. I saved up $50,000 from that job. And then I said, I'm not passionate about this. I'm going to go do something that I am passionate about, which at the time was fitness. And for those of you who are new to my channel, I took fitness and went full cycle all the way to a $46 million exit. But I want to give you the steps in between there and tell you how it actually ended up today because fitness is still a passion of mine.", "page": "https://creator-examples.vercel.app/intros/alex-hormozi/02-if-you-re-ambitious-but-inconsistent-please-watch-this/" }, { "rank": 3, "title": "If I Wanted to Make My First $100K in 2026, I\u2019d Do This", "video_id": "jfW6gL6hKhk", "url": "https://www.youtube.com/watch?v=jfW6gL6hKhk", "channel": "Alex Hormozi", "channel_handle": "@AlexHormozi", "views": 1594097, "published": "2026-03-04", "duration": "15:45", "outlier_multiplier": 4.26, "intro_ends_at": "0:58", "intro_ends_reason": "ends at the promise, before step one", "intro": "$42 million in distributions, a $46.2 million exit, $106 million in a weekend. Most people hear those numbers and think, \"Oh, that's probably when he felt the richest.\" That's actually not the truth. The moment that I felt the wealthiest in my entire life was when I had $100,000 in my bank account. That was the first big unlock for me as a person. And the reason is before that, I was sleeping on a gym floor and doing math on whether I could afford groceries, right? And once I had $100,000, that was when I stopped having to worry about tomorrow, right? About paying rent, about paying dues, about paying my cell phone bill, or paying my car insurance. You can't think about your long-term vision if you're trying to pay rent, right? That's just real. And so, in this video, I want to give you a six-step roadmap, as clear as humanly possible, to making and banking your first $100,000. If you're a big baller business owner, then you can skip this one. But if you don't have that yet, then this is just a pure give on my part of trying to help you get there.", "page": "https://creator-examples.vercel.app/intros/alex-hormozi/03-if-i-wanted-to-make-my-first-100k-in-2026-i-d-do-this/" }, { "rank": 4, "title": "If You're in Your 20s or 30s, Here's How to Win (at Anything)", "video_id": "0lMn_-EXyhQ", "url": "https://www.youtube.com/watch?v=0lMn_-EXyhQ", "channel": "Alex Hormozi", "channel_handle": "@AlexHormozi", "views": 1228329, "published": "2025-10-28", "duration": "23:39", "outlier_multiplier": 3.28, "intro_ends_at": "0:38", "intro_ends_reason": "ends when the topic ('more') is named", "intro": "I have used one strategy to win repeatedly across 13 years in business and also outside of business. And it's one of the biggest reasons that we had a $105 million launch for $100 million money in 72 hours for my latest book. And I'm going to explain why it's the highest risk adjusted return move that you can make to win more in business or just win more in life. And so if you're not sure what to do right now within your specific business, no matter what industry or size business you're in or whatever goal you're pursuing, this will help. I talk about more, better, new a lot, but I want to dive into the one that is near and dear to my heart, the one that is that has made me the man that I am, which is more.", "page": "https://creator-examples.vercel.app/intros/alex-hormozi/04-if-you-re-in-your-20s-or-30s-here-s-how-to-win-at-anything/" }, { "rank": 5, "title": "How I Would Build a $10M Service Business (If I Had to Start Over)", "video_id": "o64cI6tebnU", "url": "https://www.youtube.com/watch?v=o64cI6tebnU", "channel": "Alex Hormozi", "channel_handle": "@AlexHormozi", "views": 1181825, "published": "2026-08-29", "duration": "26:45", "outlier_multiplier": 3.16, "intro_ends_at": "0:31", "intro_ends_reason": "ends 'let's go meet Caleb'", "intro": "I'm about to help a complete stranger build a $7 million per year business. I'm going to give him a step-by-step road map on exactly what he needs to do. And 90 days later, we're going to check in with him to see what actually happened. And for all the business owners watching, I've scaled 10 businesses past 10 million, three past 100 million, and I've realized an important lesson, which is that businesses behave in patterns at all levels. And so, you can take any of the principles and tactics and apply them to your specific business and industry. At its current size, there are far more similarities than there are differences. And so, with that being said, let's go meet Caleb.", "page": "https://creator-examples.vercel.app/intros/alex-hormozi/05-how-i-would-build-a-10m-service-business-if-i-had-to-start-over/" }, { "rank": 6, "title": "Can I Save This Failing Theme Park in 90 Days?", "video_id": "xRxVpjeHmeA", "url": "https://www.youtube.com/watch?v=xRxVpjeHmeA", "channel": "Alex Hormozi", "channel_handle": "@AlexHormozi", "views": 1084783, "published": "2026-09-11", "duration": "28:52", "outlier_multiplier": 2.9, "intro_ends_at": "0:45", "intro_ends_reason": "ends 'let's dive into the business'", "intro": "bankrupt, as in zero dollars in his bank account. That's what this business owner just approached me with. That's going to happen within weeks, not months or years, weeks. And he's going to have to sink his entire life savings into it just to keep it going to the end of the year. And so, I'm going to sit down with Paul to help him fix his adventure park that he's already sunk $22 million in, which is absolutely insane. And I'm going to give you a step-by-step road map on exactly what he needs to do to fix the business. And we're going to check back in with him 90 days from now to see, A, is he still alive? And B, did the business get fixed? But most importantly for you if you're a business owner, I've scaled 10 businesses to $10 million in revenue, $3 to $100 million plus. And I think the biggest lesson I've learned in this entire process is the tactics and principles that apply to this business apply to many businesses because businesses behave in patterns. So with that being said, let's dive into the business.", "page": "https://creator-examples.vercel.app/intros/alex-hormozi/06-can-i-save-this-failing-theme-park-in-90-days/" }, { "rank": 7, "title": "If you want 2026 to be the best year of your life, please watch this video...", "video_id": "vhOV_Od0A3M", "url": "https://www.youtube.com/watch?v=vhOV_Od0A3M", "channel": "Alex Hormozi", "channel_handle": "@AlexHormozi", "views": 1031795, "published": "2025-12-31", "duration": "7:30:44", "outlier_multiplier": 2.76, "intro_ends_at": "0:08", "intro_ends_reason": "compilation; three-sentence framing ends 'Enjoy'", "intro": "I've put together the most valuable lessons that have helped me achieve more out of my life. Hopefully, they're useful for you, too. Enjoy.", "page": "https://creator-examples.vercel.app/intros/alex-hormozi/07-if-you-want-2026-to-be-the-best-year-of-your-life-please-watch-this-vi/" }, { "rank": 8, "title": "My Actual Social Media Strategy For 2026", "video_id": "dMZ-n2KSlxE", "url": "https://www.youtube.com/watch?v=dMZ-n2KSlxE", "channel": "Alex Hormozi", "channel_handle": "@AlexHormozi", "views": 882093, "published": "2025-10-18", "duration": "25:08", "outlier_multiplier": 2.36, "intro_ends_at": "0:49", "intro_ends_reason": "ends as the SPCL framework breakdown begins", "intro": "We got 32.7 million views on YouTube this month. Here is how. So, I posted 35,000 pieces of content this year. We did a $100 million book launch for $100 million money models. In 72 hours, 3 days, we did over $100 million in sales. The issue that most people struggle with is that you're making not enough content, number one, and the types of content that you're making are not attracting the types of customers you want. The promise that I have for you today is that I will show you a framework that I have called SPCL, like special if you want, but it's how to build influence rather than how to get as many views as possible or anything like that. All right? All right, but it's a four-part framework and I want to break down each of the four components for you so that you can think about how you want to approach making content. All right, and building a brand in general. SPCL, these are letters and hopefully overhead cam works. All right, so S P C L. So what do these actually stand for?", "page": "https://creator-examples.vercel.app/intros/alex-hormozi/08-my-actual-social-media-strategy-for-2026/" }, { "rank": 9, "title": "How to Win With AI in 2026", "video_id": "9q5ojtkqsBs", "url": "https://www.youtube.com/watch?v=9q5ojtkqsBs", "channel": "Alex Hormozi", "channel_handle": "@AlexHormozi", "views": 835871, "published": "2026-03-31", "duration": "24:18", "outlier_multiplier": 2.23, "intro_ends_at": "1:00", "intro_ends_reason": "ends after the promise, before the argument", "intro": "Wake up. AI is here. Open claw moment happened over President's Day weekend and it started a month earlier and it was already acquired for a billion dollars by Open AI. If you're not paying attention to this, then you will be left behind. That being said, I am not here to fear monger. I'm here to try and prepare you for what I think is going to be the biggest shift that's going to happen in Main Street, not just the tech businesses. If you're still even doubting this at all, this is kind of like newsflash for you. Is that AI will never be worse than it is right now. And if you assume any rate of improvement over any reasonable time period, learning how to use AI should become your number one priority, your number two priority, number three priority, and your number 10 priority. And so that's why in this video I'm going to share some ways to think about AI and use cases right now that you can deploy today or by the end of this video to make significant changes in your business or start one or how you work within a larger business cuz I'll show you how to safeguard your role there, too, cuz I think it's important. This is also for my team.", "page": "https://creator-examples.vercel.app/intros/alex-hormozi/09-how-to-win-with-ai-in-2026/" }, { "rank": 10, "title": "how to force yourself to be consistent and do hard things", "video_id": "WOZGZK7K-Jo", "url": "https://www.youtube.com/watch?v=WOZGZK7K-Jo", "channel": "Alex Hormozi", "channel_handle": "@AlexHormozi", "views": 810953, "published": "2025-10-20", "duration": "12:06", "outlier_multiplier": 2.17, "intro_ends_at": "0:33", "intro_ends_reason": "monologue; ends at the thesis before the argument", "intro": "When you start out in business, it's unbelievably hard. And the reason that business owners at the highest levels get compensated the way they do is because they were able to make it through that period. They earn the right to earn more in a day than people earn in their lifetimes. You have to learn how to behave in hard circumstances so that you can continue to make it through the hardships that will inevitably come as you grow.", "page": "https://creator-examples.vercel.app/intros/alex-hormozi/10-how-to-force-yourself-to-be-consistent-and-do-hard-things/" } ] }